SAP 100 C-Level Direct Marketing

23K was selected to create a special dimensional direct mail piece to relaunch the SAP 100, SAP’s top 100 largest and most important customers. This included a high-end 16 page brochure, custom leather box with custom well housing an iPod loaded with case studies, key executive SAP 100 contacts, calendar events, and collateral. 23K was also asked to create custom stationery, pocket folders, and business system components.

Deliverables

Collateral,
Dimensional Mailer,
Direct Mail

Demographics

C-Level,
Customers

Client

SAP